Introduction
Kingdee K/3 ERP CRM is a system that comprises of the operation
category followed by the analysis category. Oriented at
marketing, sales, service and management personnel in
enterprises, it helps the enterprises implement full life cycle
management for customer resources, and supports various
transaction modes like relation marketing and project process
management. This system can run separately or be integrated with
the K/3 ERP main systems, to provide highly integrated and
complete application solutions.
Functions
Market Management
It helps the marketing personnel implement complete market
management, and provides such business management functions as
marketing battle, customer group, market plan, market
information, marketing survey, sales survey and market expenses.
Sales Management
It helps the sales representative manage pre-sales and in-sales
processes as a whole, and provides business management functions
like sales plans, tasks, clues, opportunities, quotations,
contracts, orders, delivery, collection and commission.
Service Management
It helps the customer service personnel implement integrated
management of after-sales service, and provides business
management functions like service requests, customer complaints,
implementation, repair, defects and satisfaction survey.
Sales Funnel Management
It helps the sales representative predict sales, and manage the
overall opportunity abundance rate and project quality, and
provide business management functions like sales plans/indices
and methods.
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